Embodying the Royal Spirit of Rajasthan

"Embrace the grace of Rajputana royalty."

At Rang Bagru, we are inspired by the essence of Rajputana royalty—the grandeur, strength, and timeless elegance that defines the rich legacy of the Rajputs. Rather than drawing from traditional couture, we focus on capturing the royal spirit that pervades the culture of Rajasthan. The bold colors, intricate patterns, and regal charm of Rajputana heritage are reflected in every piece of our collection. Each design evokes a sense of nobility and strength, bringing the royal essence into your everyday wardrobe. From the rich, vibrant hues to the graceful, elegant patterns, our kurtis aim to make every woman feel empowered and graceful, embodying the pride and nobility of Rajputana in a contemporary and accessible way. Rang Bagru is where the royal feel of Rajasthan meets the modern woman’s desire for style, comfort, and confidence.

"Rang Bagru: For every woman, every day."

At Rang Bagru, we believe that every woman deserves to feel confident, comfortable, and stylish, no matter what her day holds. Whether you're leading a meeting at work, enjoying a casual outing, or unwinding with friends or family, our collection is designed to meet the needs of the modern woman who embraces both her professional and personal life with grace. We understand that women need clothes that are as versatile as they are, which is why our kurtis are thoughtfully crafted to seamlessly transition from a busy workday to an evening of relaxation or a casual outing. The combination of timeless elegance with contemporary comfort ensures that our pieces never compromise on style or practicality. Rang Bagru is all about empowering women to feel their best, whether they’re conquering their goals or simply enjoying a quiet moment.

The Rang Bagru Journey

From a passion for tradition to a brand that empowers women—discover the journey behind Rang Bagru.

"Rang Bagru blends Rajasthan's elegance with modern style."

At Rang Bagru, our story is inspired by the royal elegance of Rajasthan, blending timeless tradition with modern sensibilities. Founded with a passion for creating stylish, affordable ethnic wear, we aim to empower women by offering kurtis that are as comfortable as they are beautiful. Every piece in our collection reflects the vibrant spirit of Rajasthan, designed to make women feel confident and elegant in their everyday lives. Rang Bagru is more than just fashion—it's about celebrating tradition, embracing individuality, and offering a touch of royal grace in every wear. Our journey is not just about fashion; it's about celebrating the beauty of tradition and providing modern women with the perfect blend of royal charm and contemporary flair, all while staying true to the spirit of Rajasthan.

Thank you for choosing Rang Bagru, where every piece is crafted with love to make you feel royal and confident.

Meet The Founder

Driven by passion and inspired by heritage, discover the vision behind Rang Bagru

“Rang Bagru is my way of sharing the royal elegance of Rajasthan with the world —affordable, stylish, and crafted for the modern woman.”

Preetam Chhipa, a 24-year-old entrepreneur, founded Rang Bagru to offer stylish, affordable ethnic wear that blends Rajasthan's royal tradition with modern style. Driven by his passion and family support, Preetam aims to empower women with kurtis that bring confidence and elegance to everyday wear. Rang Bagru is his way of making the royal elegance of Rajasthan accessible to all.

“Life is all about taking risks and following your passion. I believe in thinking big and creating something that leaves a lasting impact.”

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